RAFFLE CLOSES MAY 15, 10am
The GEL-CUMULUS™ 16 sneaker is a personal expression of Brown’s values and Māori culture, centred on home and healing. Mesh panelling nods to the original collaboration and reflects the Māori principle of honouring those who help us move forward. Pebbled SILKYWRAP™ ASICS Stripes symbolise the years of dedication by Brown’s mother, with their aged texture representing experience gained over time, while brown overlays speak to family heritage and a sense of comfort and belonging. The design retains the iconic silver accents of the GEL-CUMULUS™ line, acknowledging ASICS’ performance legacy, while custom insoles recreate the carpet from Brown’s childhood home, marking the beginning of his journey as a young footballer.
From Christchurch to the world, this second chapter with ASICS is built on family, reconnection, healing, and the moments that shape us. You’re now part of that story.
By entering this raffle, you’re welcomed into the EARLS x ASICS family. A shared space built on memory, movement and meaning.
